TTB Cements Ability of U.S. Winemakers to Meet World Wine Trade Group’s Single Field of Vision Concept
On June 10, 2013, the TTB published an amendment to 27 CFR Part 4, allowing greater flexibility for Wine labeling conforming the TTB wine labeling regulations to the World Wine Trade Group’s regulations on the content of wine labels. A full copy of the World Wine Trade Group’s regulations can be found here. The WWTG regulations call for “common mandatory information” to be displayed in a “single field of vision” (not on the cap or on the base). Those elements are the country of origin, the alcohol content, the net contents of the container and the product name.
The inconsistency between the two schemes used to be that the TTB required alcohol content on the label – this is now modified and American industry members can now apply the WWTG single field of vision concept to their labels.